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Juicy Couture understands that peer recommendations are far more powerful than brmarketing and, as such, have given their consumers a place to connect with the brinteract with one another other by creating sharing new looks. By fostering a sense of community, this online retail experience becomes more than just a Juicy Couture accessories transaction, said James Gardner, founder CEO of CREATETHE GROUP. Social shopping creates an emotional connection to the brshoppers are more likely to stay on the site longer, make repeat visits spread the word to their peers, which is evident in the early juicycouture success of the Juicy community.
http://tsai2013.bcz.com/2012/06/16/any-great-deals-juicy-couture-daydreamer/
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